Marketing seems to be very common activity which involves the selling of product or just promoting the product features. But in big and giant organization the role and scope of marketing is very wide. It starts from developing the product and continues till the customer consumes the product and reached at the level of satisfaction (Drury, 2008). Here in this report the discussion about the marketing activities and its related aspects has been discussed in an appropriate manner. The knowledge enhancement towards the marketing management is possible with the help of this report. The chosen product is I-phone and company is Apple. Read more….
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